The BA (Hons) in Advertising and Branding degree programme aims to nurture creative thinkers with the skills and knowledge to investigate, analyse, conceptualise and present visual information and creative ideas. Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in industry. It is intended for those who wish to become advertising experts within the advertising industry. The subject combines Advertising, Communication, Design, Contextual Studies and Professional Studies with technologies and processes in a coherent and relevant manner. The programme aims to produce world class graduates with a focus on competencies in creativity, critical thinking and entrepreneurial thinking, skills that are transferable across mediums, media and settings.
On successful completion of the programme, the graduates will be awarded with a degree from Lancaster University. They will be awarded two certificates, making them graduates of both Sunway University and Lancaster University.
English Language Requirements
Note: Any other qualifications will be considered on a case-by-case basis.
*Sunway Diploma holders may obtain advanced standing if credit transfer requirements are met.
Year 2 and Year 3
Electives (Choose any 2)
Additional MOHE compulsory General Studies subjects
For Local Student
For International Student