Bachelor of Business (International Business) (Hons)

Overview

This programme is designed for students who wish to specialise in courses that lead to a career in international business management. The programme provides a broad foundation in business in addition to specialised studies in international management and international marketing.

On completion of the programme, graduates will have learnt interpersonal, negotiation, and leadership skills. Graduates will also have learnt how to generate global and local creative strategies, as well as the skills to effectively implement them.